This is my logo design for my PCP marketing. I wanted something which was clean and sharp but had a pop of colour. I opted for an ombre look to my name because it is in trend and the colours also hold meaning. I chose blue beacuse it represents trust, loyalty, intelligence and stability. Purple symbolizes power, nobility, luxury, wisdom, creativity and ambition. Silver is associated with sleekiness, high-tech, modern, glamourous, gracefulness, sophistication, and elegance. Combined I think they create an intelligent, creative, powerful and recognisable logo.
I used the Babas Neue font because of its blocky nature and trendy in the design world and complimented it with the Montserrat.