VR Marketing

Here’s why VR Marketing campaigns are so successful:

VR solves a huge problems marketers have around engagement and awareness for the following reasons:

  • Immersive – users wearing a headset are completely immersed in the content meaning fewer distractions and more attention on the message.
  • Impactful – the intensity of a VR experience is greater than traditional media generating strong emotions in its users which are linked to real behaviour change.
  • Memorable – our brains are built to remember events linked to locations, this means that VR experiences have a longer trace in the audience’s memory.
  • Novel – with high media and public interest in VR early adopters can benefit from favourable media exposure.

http://www.mbryonic.com/best-vr/

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